From Struggling Campaign to 250+ Leads in 30 Days - Without Increased Ad Spend
📉 Cost Per Lead Dropped 64% Immediately
beem® Light Sauna
A multi-unit franchisee saw his money going fast, and no real results to show.
Pump Room Fitness partnered with ProFlow Marketing and exploded with a grand opening campaign that saw membership enrollment increase 127% in 8 weeks.
The problem wasn’t traffic — people were clicking. The problem was conversion:
- Leads were sent to a cold, generic form
- Ineffective ad creative generating lack-luster results
- No automated follow-up
- Staff spending hours each week chasing leads manually
- High cost per lead with little to show for it
Instead of increasing ad spend, we focused on fixing the system.
High-Converting Landing Page
Designed to grab attention, showcase the benefits of the service, and give a clear next step.
Automated Lead Nurturing
SMS triggered instantly after opt-in. Updated with a humanistic automation cadence
Worked 24/7 — even when the team was busy or after hours.
Instant Staff Notifications
Every new lead sent directly to the right team member with full contact info.
First 30 Days
250+ qualified leads generated (between all units)
Cost per lead slashed 64% compared to the old campaign
Follow-up time went from hours to seconds
More booked appointments, more conversations, more tracking metric, more activity!